Teleseminars

Teleseminars: 15 Ways to Promote Yours Programs

Teleseminars: 15 Ways to Promote Yours Programs
By Catherine Franz

Teleseminars, also known as teleclasses or teleconferences depending on the presentation format, are a very hot delivery technique right now. This delivery format satisfies the yearn to learn and opens an exchange to unbelievable global portions. Also called distance learning, a format began in the mid-1990s by higher learning institutions. Now, without leaving your easy chair, you can put on a headset, lean back and learn. No parking challenges, gas usage, or travel time required.

Teleseminar phone numbers are widely available. Currently, you can purchase a personal-use 24/7 bridge line in the range of $600 a year. Alternatively, you can rent a line by the hour from $10 up or even share a line. Many teleconference services are free, such as www.freeconference.com.  You can find other no cost teleconference lines, like http://www.mrconference.com.

No, teleseminars will not take the place of "being there". Exceptional teleconference leaders can pull your senses in with creativity.

If you have never experienced a teleseminar, I recommend that you do, but don't just try one. The greatest benefit to learning by phone is that your listening skills intensify.

1. If you produce your own e-newsletter or printed newsletter, you can add a teleseminar announcement section.

2. Contact other e-newsletter or printed newsletter editors and ask to have your teleseminar announced in their issues. You can swap for the space (your ad for their ad in your e- newsletter), barter for a space in your session, offer an affiliate option, purchase the space or pay per click. You want to advertise with your focus target.

3. You can also run pay-per-click search engine ads. The Google AdWords program is a great place to start. If you purchase an ad analyzer software (average $100) or a service (average $19.95/month) you will save time and make less mistakes. It saves hours completing the analysis on your own. Look for the ads that you pay more than a nickel each.

4. Place notices all over your web site -- the main page is a must. Remember, this is a passive method (you still need to get visitors to the site).

5. Write and distribute Internet articles on the same subject. Unable to write, hire a ghostwriter. Allow three months for expansion. You will also want to write and distribute at least three articles a month. You will not want to ignore this opportunity since this is number five on the top promotional methods for 2004. If you write marketing articles, a great post site is: www.ideamarketers.com. Each site has it’s own guidelines and speciality topics. To find other media-distribution sites, visit www.google.com and search on "submit article" and "[your topic]". Use your bio or resource paragraphs, limited to five lines of 60- character, to entice readers about your offer.

6. Globally expand your distribution. Whether you use Internet articles, advertising or any of the other methods mentioned in #2 and #3. Find similar opportunities in English-speaking countries like the U. K., Canada, Australia, and New Zealand.

7. Announce your teleseminar calls on other people’s teleseminars. You can slip it in with a question, when you respond to a "what do you do" segment, or ask the leader before hand for an opening as a complimentary service to theirs, to barter, or even a commission.

8. Add a promotional paragraph to your e-mail signatures.

9. Do you below to any discussion lists or boards that allow you to post your teleconferences. Some do and some don't. If you are not sure, ask the group's moderator. Off a special price for members on the list.

10. Write a press release for each teleconference. Become a member of PR Web http://www.prweb.com/ -- membership is free. I found this site to be the best for a Google pickup.

11. Begin a list of all your local newspapers that offer free community event announcements. Find out what their deadline are and submission requirements. Create what they need and send it to them about a week or two before their deadline. As experience level rises with the local newspapers expand to other areas. Contact one city and when completed, choose another city. Start a binder with all the information and set up your Internet browser with categories and your e-mail software with a separate "Community newspaper" section to keep yourself organized. You can delegate this to a Virtual Assistant.

12. Write a telephone message script and update the announcement on a regular basis.

13. Use free offers to attract people to come and find out additional information about your teleconferences. You can use an ebook, ecourse, special report or even a white paper. A transcript of another teleconference, if the same target market, would also work well.

14. List your class in teleclass directories. Some of these post sites require that you complete "their" teleclass- leader course. A big downfall in time and expense. These include:

http://www.seminarannouncer.com
http://www.teleclass4u.com
http://www.teleclasslive.com
http://www.teleclass.com
http://www.thefeelgoodplace.com/freetele.htm
http://www.Yahoogroups.com has over 30 places to post your offer (depends on your topic).

15. If you give presentations or attend seminars, give out flyers on your teleseminar program. Works well in networking groups too. Take the flyers to the libraries, senior and civic centers.

Catherine Franz, a Certified Professional Marketing & Writing Coach, specializes in product development, Internet writing and marketing, nonfiction, training. Newsletters and articles available at: http://www.abundancecenter.com blog: http://abundance.blogs.com

9 Creative Ways To Get The Word Out Through Teleseminars

Teleseminars: 9 Creative Ways To Get The Word Out
By Barbara Bamba

When it comes to marketing and promoting your small business, practice or expertise, there are a number of strategies you can add to your marketing mix. No doubt about it, there are some really powerful on and offline marketing methods that can yield a good ROI.

But which one yields the highest return and offers the most convenience and value to you and your customers?

In my opinion, and the experience of a few, other, smart business men and women...

Teleseminar Marketing is THE most profitable way to get the word out and EXPLODE your income, sales and profits in a fast, easy and convenient way--And best of all ... it can be done at ZERO cost!

There is no doubt in my mind that marketing through teleseminars is the most convenient and profitable way to market and promote almost anything ... period!

Just imagine - you in the comfort of your home or office, on the phone, feet up, favorite beverage in hand, educating, entertaining or helping dozens, even hundreds of current and prospective clients simultaneously, saving you a great deal in time, advertising dollars and service cost. What could be a better way to attract and retain clients and customers than in the comfort of your home or office?

In fact, it is the one method where you don’t have to travel half way around the world just to let folks know you exist.

What is “teleseminar marketing”?

Teleseminar marketing is the process of delivering educational, entertaining or service information to your target consumers in an intimate and interactive setting.

When people participate in a teleseminar and learn or experience something relevant and useful, they will often want to learn and experience more.

This creates an opportunity for the person or persons hosting the teleseminar to sell more.

It is a fact that marketing and promoting through teleseminars successfully is an extremely powerful way to explode your income, sales, profits and fund raising efforts in short amount of time.

Teleseminars Can Work for Anyone!

• Whether you’re a small business owner who wants to attract more clients and customers…
• Whether you’re a subject matter expert who wants to share your knowledge or expertise...
• Whether you’re a self-published author or a New York publishing house who wants to sell more books and titles…
• Whether you’re an aspiring author who wants to eliminate writer’s block forever…
• Whether you’re a professional speaker who wants to travel less, yet still create highly profitable speaking engagements…
• Whether you’re someone who’s ready to launch your professional speaking business…
• Whether you’re a meeting planner, event organizer or seminar promoter who wants to pre-sell your high-ticket events to prospective attendees...
• Whether you’re a PTA chairperson who wants to increase membership, raise funds or get more parents to attend your PTA meetings…
• Whether you’re a recording artist who wants to hold a fan appreciation event to promote and sell a new CD release…
• Whether you’re someone who wants to become the host your own internet radio talk show…

Teleseminar Marketing Is The Way to Go!

Teleseminar Marketing Can Make Every Other PR, Marketing and Promotional Method You Use More Effective!

There are many effective ways to market and promote almost anything. The good news is that marketing through teleseminars can make your current marketing efforts more effective!

Here Are 9 Creative Types of Teleseminars You Can Do to Get The Word Out:

1. Customer Appreciation TeleVents® – Imagine qualified leads and referrals pouring in from current customers who evangelize you as the go to guy or gal in your field or expertise – Why? Because you host convenient, customer appreciation events where they get to know, like and trust you.

2. Product Consumption Calls - Picture yourself providing the answers to FAQs and teaching dozens or hundreds of customers how to use or consumer your new product.

3. Ask the Author: Tele-Book-Signing® – Imagine being interviewed about your book in an “Ask the Author” Tele-Book-Signing where you gain access to more readers and the opportunity to sell more books as a result.

4. Audio Authoring® - Imagine speaking your first, next book or line of information products into existence, instead of struggling through the writing process-- eliminating writer’s block instantly and forever!

5. Tele-Keynoting® – If you’re an aspiring or seasoned professional speaker who wants to travel less and speak more, Tele-Keynoting® is the way to go!

6. Tele-Seminar Preview – Imagine giving prospective attendees a sneak preview of what they’ll miss out on if they don’t attend your live seminar? What a powerful way to get more butts in seats at your high-ticket events.

7. Tele-PTA Meeting® – At this moment, you are just ONE TELESEMINAR AWAY from getting more parents to attend your next PTA meeting!

8. TelePearance® – Raise funds for your favorite charity, promote your new CD release or just WOW the heck out of your faithful followers by making a TelePearance® where your fans actually hear your voice over their telephone.

9. Tele-Talk Show®–Imagine producing and hosting your own Tele-Talk Show and boosting your reputation, gaining the notoriety and fame you know you deserve.

There are an endless number of creative and innovative things you can do to market and TelePromote® using the secret powers of Teleseminars!

You might be thinking, "Okay Barbara, it sounds good but will Teleseminars really work for me?" That's fair. But let me be clear, there is only one way for you to determine if Teleseminar Marketing can really work for you and that is to - Do One!

Barbara Bamba is a TeleSeminar Planner & Promoter. Helping You Get The Word Out Through Teleseminars!

Teleseminar Course: For more information on the business-building power of teleseminars, visit http://www.TeleseminarsForProfit.com

Teleseminars - 10 Reasons to Start Now

Teleseminars - 10 Reasons To Include Teleseminars In Your Marketing Plan
By Daniel Janal

Did you put off hosting teleseminars and building your business dramatically this year? Make a resolution to start NOW and begin increasing your company’s cash flow.

Here are 10 reasons to put teleseminars into your budget.

1. Teleseminars make money. You can make thousands of dollars in registration fees depending on the size of your audience and the topic’s importance. Great Teleseminars Audio Production Studios has several clients making six-figure incomes from teleseminars over the course of one year. One recently made $30,000 in one hour by offering the right topic at the right price to the right audience.

2. Teleseminars help you beat your competition by improving your image and building your name brand. By conducting teleseminars, you will be perceived as a trusted expert, an innovator and a leader within your field.

3. Teleseminars maintain contact with your clients with little time, energy and financial investment. Isn’t it great to offer your clients a seminar so they can learn your latest tactics, techniques and breakthroughs? Some of my clients do teleseminars for free just so they can build rapport and maintain good relationships with clients.

4. Teleseminars = Smart Prospecting. What could be a better way to introduce yourself and your services to prospects than by offering a free teleseminar jam packed with beneficial information that show you at your best? You don’t have to fly anywhereand they don’t have to drive anywhere. Nothing could be simpler or cheaper since you can deliver the same message to many people at one time – and still be personable.

5. Teleseminars slash customer support costs and increase customer loyalty. You can do this easily by offering free teleseminars on how to use your products and services effectively.

6. Teleseminars create multiple streams of income by creating products for future sales. Every teleseminar can be turned into a CD, MP3 file, transcript and/or e-book to generate extra income.

7. Teleseminars help you become newsworthy. Teleseminars give you a reason to post press releases about the topic, the guest and the information learned. Don’t overlook the chance to get your name in print.

8. Teleseminars build your list. By offering people on your list a great event, they’ll tell their friends, so you’ll build your database of prospects.

9. Teleseminars keep your marketing team busy with a project that is easy to do every month. Once you get the mechanics in place, you can do teleseminars every month with ease.

10. Teleseminars are cheaper and easier than webinars by a factor of at least 10 to 1.

When you offer teleseminars, you make money, build your customer loyalty and grow your business – for a very small investment. Wouldn’t that be a great resolution for the new year?

Dan Janal has been called the Larry King of Teleseminars. He is the president and owner of Great Teleseminars Audio Production Studios. He has produced more than 500 teleseminars for speakers, authors, trainers, coaches, and businesses.

Teleseminars: What Mother Never Told You

Teleseminars: What Mother Never Told You
By Jeanette Cates

There are lessons that we learn as we go. Our mothers could have told us - but we would neither have believed them nor paid attention. Instead, they let us learn on our own.

In that spirit, let me share a few things I've learned about teleseminars.

1. They can "see" you over the telephone line! No, they can't see your flip flops or your bad hair day. But they *can* see your smile and your energy. So stand up, walk around, get excited! Smile into the phone, even when you're the only one in the room. The audience is watching!

2. You're talking to "dead air" when you mute the line. This is generally a shock to most people on their first teleseminar. And I've heard many of them unmute repeatedly just to be sure there is still someone listening. After all, it's lonely in there, in the muted area all by yourself. Never fear. Your audience is still there - you just can't hear their breathing.

3. Half the registrants won't show. They have good intentions when they sign up - especially for a "free" call. But things come up. Even when they have paid to be on the call, they get caught in traffic, company shows up unexpectedly, the dog has to go to the vet, the kids have soccer practice, the last episode of "24" is on. Things happen. It's incumbent on you, the organizer, to remind them about the call - repeatedly. Then cross your fingers and "go on with the show."

4. You need to do the follow-up work before the call. After the call you are stoked and pumped from the call - the last thing you want to do is take care of details! But the audio needs editing, the registration page has to change, email reminders have to go out, the transcript needs editing, you need to set up the product in the shopping system, etc. There is just a lot to do! And if you haven't done most of it ahead of time, you'll spend more time after the call than you did before. And that dilutes the excitement and leaves you less time to enjoy the moment.

5. It takes 6 hands to do a teleseminar. You have to follow the call outline, check the recording levels, IM your guest, field questions via email and watch the clock. What to do? Get help! Hire someone to record the teleseminar. Ask someone to handle the question emails for you and ask the questions on behalf of the audience. Add operator service to your line. You can't do this alone - unless you're a split personality or very talented.

Consider yourself forewarned about these lessons. But I'll know you weren't listening when on your next teleseminar you keep unmuting the line and saying 'Hello - anyone out there?'

Teleseminar Course: For more information on the business-building power of teleseminars, visit http://www.TeleseminarsForProfit.com

Dr. Jeanette Cates is an Internet strategist who helps consultants and other experts leverage their expertise into Online Success. More resources are online at http://techtamers.com/

How to Use Teleseminars

Teleseminars

How to Use Teleseminars
to Promote Your Business and Generate Quick Cash
By Alexandria K. Brown

Can I share a secret with you?

Teleseminars are some of the easiest money I've ever made.

Chances are you've attended a teleseminar lately. Why not produce teleseminars yourself?

These teleseminars are done by phone and are fun and easy to do.

FREE teleseminars are a fabulous way to promote your business, help your prospects get to know you better, increase your e-zine subscribers, and jack-up sales. I offer a free monthly teleseminar that gives people an introduction to what I teach (how to get business via an e-zine). These calls generate me tons of new e-zine subscribers and sales for my home study courses.

PAID teleseminars promote your business and generate revenues as well. I do one paid teleseminar at least every two months on a different marketing topic, and sometimes I invite a special guest. Each of these events grosses me between $5,000 and $10,000.

You should also consider offering an "intensive" or "bootcamp" series of multi-week teleseminars. You can break up aspects of one topic or do a series on multiple, related topics. My former "4-Week E-zine Launch Telebootcamps" went for $497 and sold out every time.

To get started, you'll need:

1. A bridge line. For less than 30 people, FreeConference.com has worked fine for me. (Yes, it's FREE.) For more people or for paid events, I use a paid line such as from Great Teleseminars, because they come with personal service and an operator if anything goes wrong.

2. An automated way for people to sign up. I use, LOVE, and wholeheartedly recommend KickStart Cart. It's an online shopping cart program that comes complete with e-mail autoresponders and link tracking. It also lets you do coupon offers for special groups, and you can automatically track commissions for affiliates.

3. A way to record your teleseminars. You'll want to provide the audio for people to listen to later online or you can make CDs. Record yourself with inexpensive software like Sonic Foundry's Sound Forge Studio, or hire someone to do it for you. Again, Great Teleseminars can do your recording, transcribing, and other related services.

• But there's a LOT more to it... How do you get signups, especially if you have a small list?
• Where can you advertise your teleseminars?
• What days and times will get you more people?
• How much should you charge?
• How can you get expert guests on your calls for free?
• How should you prepare handouts and visuals?
• Do people really want CDs, or are they happy with online audio?

Complete information on all these issues, strategies, and tactics are available here: http://snipurl.com/boostbizezine

Online entrepreneur Alexandria K. Brown, "The E-zine Queen," publishes the award-winning 'Straight Shooter Marketing' weekly ezine with 20,000+ subscribers. If you're ready to jump-start your marketing, make more money, and have more fun in your small business, get your FREE tips now at http://snipurl.com/boostbizezine